Valiantys: From Atlassian partner to Global consultancy

---

The Challenge

Facing a rapidly consolidating IT consultancy market, Valiantys needed to establish itself as the leading Atlassian ecosystem partner while expanding operations into new markets and securing global business opportunities.

Our Strategic Brand Design Approach

Leading Valiantys' Brand Strategy and Design teams, we developed a completely refreshed brand identity and corporate communications framework. We reorganised offerings into four centres of excellence and introduced a redesigned visual identity with robust standards across all touchpoints, ensuring a consistent global brand presence and company-wide adoption.

Driving Global Brand Visibility Through Integrated Marketing

We created a full-service, in-house design agency providing comprehensive marketing campaigns, creative direction, and content creation. Strategic PR and media relations activities supported business development and four successful mergers and acquisitions across Europe, the USA, and Australia.

Brand Transformation Results

Our strategic brand repositioning established Valiantys as the recognised leader in the Atlassian ecosystem, enabling successful global market expansion and positioning the company for continued growth with a cohesive, professional brand presence.