Corporate Branding
Orchestre National du Capitole Toulouse
The Orchestre National du Capitole de Toulouse is a French orchestra based in Toulouse. It performs both as a symphony orchestra, whose main residence is Toulouse's Halle aux Grains, and the permanent orchestra of the Théâtre du Capitole in Toulouse.
One in a series of promotional billboards designed to create awareness of the upcoming 2021 season and introduce a bold, revitalised identity.
The goal of the latest campaign is to attract a younger demographic to a new season of nocturnal concerts featuring a refreshed repertoire and a state-of-the-art lightshow. Classic imagery was adjusted using a custom-palette saturation to align with the new typefaces and dynamic identity for the ONCT.
Services
Brand Identity
Campaign Strategy
Editorial
Locations
Toulouse
Paris
Lyon
Clients
Orchestre
National du
Capitole
Toulouse
Credits
Executive Creative Director: Nigel Reyes
Campaign Design: ONCT & Agency-R
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